Third Party Ads

client: General Growth Properties
Magazine ads

General Growth Properties is a major retail property management group in Chicago. The client wanted to develop a new campaign for their Third Party Management group, a specialized service that they offer. Option 1 proposes using custom photogrpahy. I used a layered type effect to communicate a cutting edge feel. In the 2nd option, I created a photo-illustrative look to allow them to stand out from their competition.