Brand re-styling

Client: Moda

Project: Exploration of a brand restyle

The client wasn't ready to change the logo just yet, but wanted to see how there brand could evolve. Working with the Atlanta studio, Fresh Creative, I developed a brand style sheet, a brochure cover and sample spread of the inside pages.

Jardins Liliane

I've been designing a simple web site for a friend of mine. She designs beautiful prayer beads or malas as they're called in the India. She also teaches meditation classes and will feature articles on the site. Here's a sneak peek of the work.

Third Party Ads

client: General Growth Properties
Magazine ads

General Growth Properties is a major retail property management group in Chicago. The client wanted to develop a new campaign for their Third Party Management group, a specialized service that they offer. Option 1 proposes using custom photogrpahy. I used a layered type effect to communicate a cutting edge feel. In the 2nd option, I created a photo-illustrative look to allow them to stand out from their competition.

The Vice Fund

Client: The Vice Fund
Branding development, Brochure

The Vice Fund invests in companies, both domestic and foreign, engaged in the aerospace and defense industries, casinos and gaming facilities, manufacturers of cigarettes and other tobacco products, and brewers, distillers, vintners and producers of other alcoholic beverages. This company wanted a brochure that projected a well organized and sleek image. They had been giving potential investors a two pocket folder filled with various printouts and relevant information and wanted to create a professional piece to replace this.

The Prints and the Paper

client: The Prints & the Paper
Logo, stationery, collateral and web site

The Prints & the Paper is a specialty paper and stationery retailer in Suffolk, Virginia. They wanted to update their brand and create a look that was in line with the products they offered.

For this client, I created a color palette, collateral items and a website design that reflected the client’s desire to appeal to the design-savvy shopper.

http://www.theprintsandthepaper.net/store/

Stationery for Current, Inc

client: Current, Inc.
When I first started working for this marketing and advertising agency, this was one of my first projects. I designed note cards and envelopes to coordinate with the new letterhead and business cards they had just designed (my work are the pieces outside the shaded area). The pieces I designed featured diecuts to show off the custom illustrations by Ed Fotheringham. This stationery system was recognized in the 2005 "Print" magazine's regional design annual and represents some of the best work in our region out of some 25,000 entries nationwide. It was also recognized by the AIGA's Seed awards that year.

The People Person

Client: The People Person

art direction and design of logo, identity package, web site

The People Person is a company who's vision is dedicated to helping companies create positive company culture. They are contracted to help increase productivity, profitability and customer satisfaction, while making the organization an engaging and empowering place to work.

penguins and vans

this is a work in progress that will be printed soon. i've been building a branding identity for a friend here in atlanta.

client: Media Calm

www.mediacalm.com

i'm lost in translation

joey found this on the ground at the train station. it looks like an invoice. can anyone read farsi? it's such a graceful looking script.

Palazzo - ad campaign

client: The Shoppes at the Palazzo, Las Vegas

I art directed photography and layout, designed magazine ads, taxi toppers, banners, web site splash page and a PR folder for the grand opening.

objective: stand apart from the competition, promote new luxury shopping destination, build anticipation for opening.

photographer: Liz Von Hoene